Client: Whitecroft Lighting
Type: Teaser film
Whitecroft lighting LinkedIn Ad
Background
Leaders in sustainability in their sector, Whitecroft were making a dramatic shift towards circular manufacturing with an impressive new range of modular products. We developed a 30 second quick-fire typography teaser advert for the launch.
The teaser was intentionally designed to give social audiences, and specifically LinkedIn audiences, an immediate sense of the benefits without giving too much away. For example, the main storytelling device is fast paced typography, but we pass through fleeting moments of recognisable lighting products and circularity imagery throughout.
The goal was to drive traffic to the website where prospects could engage with the campaign in more detail, eventually sparking conversations and deals.
Testimonial
“This was our first project working with Next Rebel, they made the whole process from initial briefing through to storyboarding, revisions, and delivery stress free and fun! The team brought our vision to life in a way we could not imagine! Thank you, Next Rebel!”
